ENTREPRENEUR · OPERATOR · CONSULTANT

Valentine
Onyenobi, CMgr MCMI

Founder, Kajco · Strategy, Operations & Business Analysis

I'm a founder who enjoys the work of turning ideas into businesses that run well. I've learned by doing and being hands-on. I bring that experience, alongside strategy, operations and data analysis, to the ventures I build and the founders I work with, across the UK, Nigeria and the UAE.

About

I'm a founder and operator working across strategy, operations and business analysis. I build ventures - Kajco in fintech and, through Freetown Consultancy & Services Ltd, businesses across hospitality, FMCG and retail - and help other founders build the systems their businesses need to grow.

I combine business understanding with hands-on analytical capability, so ideas turn into decisions, and decisions turn into execution.

What I do

Four places I add value

01

Strategy & Consulting

I evaluate where a business stands, identify opportunities and problems, and build practical strategies for growth and improvement - from business model analysis and market opportunity assessment to operational strategy and performance management.

Business Model AnalysisMarket Opportunity AssessmentPerformance Management

In practice

Developed growth and operational strategies across SME and property-management environments, including workforce retention, onboarding and training initiatives.

02

Data, Analytics & Machine Learning

I turn raw, messy data into evidence and decisions - cleaning, structuring and analysing datasets in SQL and Python, building the dashboards that make the findings usable, and applying machine learning where prediction genuinely helps.

SQL & PythonPower BI, Tableau, DAXXGBoost & Random Forest

In practice

Built interactive Power BI and Tableau dashboards (including a supply-chain dashboard with Gantt charts and heat maps), plus predictive and classification models from marketing response to stock-price prediction.

03

Operations & Delivery

I close the gap between recommendation and results - process improvement, workflow design, project and stakeholder management.

Process ImprovementWorkflow DesignStakeholder Management

In practice

Implemented digital workflows that lifted office productivity by ~25%, and managed vendor/procurement activity that cut operating costs by ~15%.

04

Financial Services & Fintech

I've applied the same strategy-plus-data approach to financial services problems, including digital lending and credit assessment - thinking through how behavioural data, merchant information and risk assessment can support better credit decisions.

Digital LendingCredit AssessmentBehavioural Scoring

In practice

Built and licensed Kajco's credit and trust infrastructure - approved under the FCCPC Digital Lending Regulations and ready for deployment. See the case studies →

International experience

Three markets, one approach

United Kingdom

Strategy · Data Analytics · Business Intelligence · Consulting

Nigeria

Strategy · Consulting · Business Development · Operations · Financial Services

United Arab Emirates

Project Management · Operations · Business Administration

Different environments, different business cultures and stakeholder expectations - with a consistent focus on structured problem-solving and measurable outcomes.

Selected results

What it has produced

~25%

Increase in office productivity

From digital workflow implementation

~15%

Reduction in operating costs

Through procurement & vendor management

Interactive BI

Power BI & Tableau dashboards

Sales, supply-chain & market analysis

SQL

Large datasets cleaned & structured

Transformed for analysis & reporting

ML Portfolio

Predictive & classification projects

XGBoost, Random Forest, Decision Trees, SVC

How I work

Understand, analyse, strategise, execute

A repeatable sequence, not a template.

  1. 01

    Understand

    the objective, customer, process and business problem

  2. 02

    Investigate

    the relevant data, constraints and underlying drivers

  3. 03

    Analyse

    clean, structure and visualise the evidence

  4. 04

    Interpret

    translate findings into business meaning

  5. 05

    Recommend

    practical, business-aligned recommendations

  6. 06

    Execute & Measure

    support implementation and track outcomes against it

Core strengths

Strategic + Analytical

Combines strategy and data rather than treating them as separate disciplines.

Hands-On

Works directly with data, dashboards and operational processes, not just advisory.

Evidence-Based

Recommendations grounded in data and business context.

Cross-Functional

Communicates equally well with business stakeholders and technical teams.

Toolkit

Data & Programming

  • SQL (DDL, DML, Joins, Subqueries, Views)
  • Python for Data Science
  • R
  • Advanced Microsoft Excel
  • Data Modeling & Normalization
  • ETL / ELT Processes
  • Data Cleaning & Transformation
  • Database Management & Security

Machine Learning

  • Regression Analysis
  • Classification Models
  • Clustering Models
  • XGBoost
  • Random Forest & SVC
  • Decision Trees
  • Hyperparameter Tuning (Grid Search CV)

BI & Visualisation

  • Power BI
  • DAX
  • Tableau
  • Dashboard Development
  • Business Reporting
  • Data Visualization
  • Git & GitHub

Business & Consulting

  • Business Strategy
  • Operations Optimisation
  • Stakeholder Management
  • Project Management
  • Process Improvement
  • CRM Systems
  • Decision-Making

Ventures

What I'm building

Founder-led ventures in fintech, consulting, hospitality and consumer goods. Open to conversations with investors and partners.

Fintech · UK & Nigeria

Kajco Finance Ltd

Founder

Consumer credit and trust infrastructure for emerging-market commerce. The platform is built, approved under Nigeria's FCCPC Digital Lending Regulations and ready for deployment.

Strategy & operations · Since 2019

Freetown Consultancy & Services Ltd

Founder

A strategy and operations consultancy helping founder-led businesses build systems that run without them - and the operating base behind my ventures.

Hospitality & property automation · Nigeria & UK

StayWithVantage

A Freetown venture

Guest experience and property automation for hosts and property owners - the services and systems that give guests a hotel-like stay.

Others

FMCG & Retail

Freetown ventures

Freetown also builds ventures in FMCG & Retail.

Writing

How I think about business

Read on Substack

Get in touch

Investors, partners, clients and hiring teams

Whether you want to back a venture, work with Freetown, or bring me into your team.